You’ve probably already heard about business-to-business partnerships. These are expressions that arise more and more often. Indeed, one of the objectives of companies is to generate turnover. This requires innovation, creativity, and the ability to be different from the competition, since, if you do the same thing as the others, you get the same results. This is where collaboration between companies can help.

The partnership between J2S and KatanaPIM helps you make the most of your product content by automating the creation and content syndication across print and digital channels.

E-commerce has definitely changed the way products and buyers interact. The entire customer s journey in most cases has gone virtual, starting with finding out about the product, through digital advertisements and online marketplaces, all the way to checkout.

J2S is pleased to share with you the news of its latest technology partnership: collaboration with Gutenberg Technology for the book publishing industry.

For some organisations, print, especially the catalog form , remains a strategic tool which has a direct impact on turnover and branding. With the arrival of product data management tools (PIM, MDM), companies have the opportunity to optimize their marketing data publication processes.