The global consumer product conglomerates seem to share a similar organization. For product marketing, whether Chinese or Korean, these companies rely on a few resource centers, divided by market, which collect (often painfully) information before making it “publishable” and submitting it to the sales offices in each of the countries concerned.

Context

A customer that we will call AllGazPro ¹, a world leader in the gas industry, creates product sheets in PDF format to make them available to the sales representatives of each European entity and to their customers.

Table of contents

• Centralize information
• Collaborate on translation and localization
• Time-saving process using automation

For several years, we have been working for a leading international brand in consumer products, such as televisions.

The automation of page layout requires high-quality data; the context of the production of a printed document is a frequent example of the industrialization of the input of forms. But sometimes, the form itself is the goal: for example, when it comes to inputting mass product descriptions for use on Web sites [^1].
What are the stakes of these needs?